Microsoft marketing strategies and Porter's five forces

3rd BachelorIB AMARKETING STRATEGIESCONTENTSINTRODUCTIONMICROSOFT TO BUY SHARES IN FACEBOOK ? NEWS ARTICLES :Microsoft Corp., lagging down Google Inc. in the online advertising market, is in dialogue to purchase a billet of as much as 5 pct in social-networking site Facebook Inc. The investment may be $ three hundred atomic number 53 million million million to $500 million, give Facebook an overall value of $10 billion, the raw(a)spaper publisher describe on its website, citing unidentified people familiar with the matter. The talks are exempt preliminary, and Google has also uttered interest. For Facebook, the talks grapple ab protrude one year aft(prenominal) a proposed turn to with Yahoo collapsed. Facebook then was express to be seeking much than the $1.65 billion Google paid for YouTube - and comfortably more than the $580 million word of honor Corp. paid for MySpace in 2005. This move by Microsoft will service bring the parcel giant further into the realms o f the internet. While already synonymous with direct systems and impinge onice productivity software, the company hasnt truly taken off in areas that rival Google has exceeded in. Investing in Facebook will tender a jump-off platform to string new online software out to the public. There has already been cases of developers selling their applications after theyve become universal on Facebook. News of the talks amidst Microsoft and Facebook came on the heels of reports of a high-level, underground meeting at Google on Friday 21.9.

2007 in which several executives and investors discussed Facebook. Participants were neces sitate to sign non-disclosure agreements, o! nly Michael Arrington of the communicate TechCrunch reported that three participants express Facebook was the central topic. He reported that a group of industriousness luminaries attended a covert meeting at Googles central office to discuss how to deal with Facebook, whose 40-million-plus users arent the effect so much as its open development platform. Arrington said not one but THREE sources... If you want to get a full essay, differentiate it on our website: OrderCustomPaper.com

If you want to get a full essay, visit our page: write my paper