Frequent Shopper Programs Short Essay Frequent Shopper Programs Card Programs, or Frequent Shoppers Programs (FSP) be increasing in supermarkets around the country. FSPs ar bringing more consumers into the grocery stores more often and studies footrace that these posterholders are more likely to spend than non brain members. hero study shows that over 80% of customers shop less than at once a week in the same store. Most consumers amount low customer loyalty, so retailers are looking for a trend to reward them in order to get them to continually shop in their stores. Retailers are looking for a dash to increase their profits by having repeat customers.
Studies show that cardholders cast for 75% of the stores sales. Main goals of using a FSP are to keep customers, have them visit frequently and spend more money. Targeted demographics for card programs consist of larger, upscale, educated families of three or more. Studies show that the swindle five reasons for a consumer to choose a retail s...If you hand brake to get a full essay, order it on our website:
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